Pet Care and Tracker iOS App For Sale
Pet Care and Tracker iOS App
Mobile app
iOS app helping pet owners track daily health, activities, medications, and wellness through digital logs and health reports
Published on
July 7, 2026
$1,800
Asking Price
Main Metrics
$111
ARR
10
Customers
2025
Launched
Overview
Startup description
My product is an iOS app enabling pet owners to log health records, medications, and daily activities in one place.
It uses a freemium mobile app model. Users can download the app for free, then upgrade for premium features.
Current monetization:
- Monthly subscription: $3.99
- Yearly subscription: $34.99
- Lifetime unlock: approved non-consumable purchase
- Family Sharing: enabled
The app makes money through recurring subscriptions and lifetime purchases. Premium value is tied to advanced pet care workflows such as iCloud sharing, vet PDF reports, enhanced health tracking, premium routines, and multi-pet management.
Target Customers
Pet owners who want a better way to manage daily care and health records for their pets.
Primary customers:
- Dog owners
- Cat owners
- Multi-pet households
- Pet owners managing medications or health conditions
- Families sharing pet care responsibilities
- Owners who want reminders, expense tracking, and vet-ready records.
Secondary customers:
- Pet sitters
- Foster pet parents
- Owners of small animals, birds, reptiles, or fish who need structured care tracking
Number Of Customers
Paying users from the latest supplied subscription snapshot:
- Active paid standard subscriptions as of July 5, 2026: 10
- Active mix: 6 monthly and 4 yearly
This does not include any lifetime purchase customers unless separately verified.
Growth Opportunity
The biggest opportunity is improving conversion and acquisition around an already-built product.
Growth paths:
- Improve App Store screenshots and listing conversion.
- Run Apple Search Ads for keywords like pet tracker, dog care, cat care, pet medication, pet reminders, and pet health records.
- Test onboarding and paywall changes to increase free-to-paid conversion.
- Promote premium features more clearly, especially iCloud sharing, vet PDF reports, medication tracking, and multi-pet routines.
- Expand localization beyond the current 7 locales.
- Build content around pet care routines, medication reminders, vet visits, and pet expense tracking.
- Partner with pet sitters, groomers, shelters, vets, and pet creators.
- Add Android if the buyer wants a larger addressable market.
- Improve retention through smarter reminders, health insights, and seasonal care prompts.
Competitors
Likely competitors include:
- 11pets
- PetDesk
- Pawprint
- VitusVet
- Petable
- Pet Monitor / pet care tracker apps on the App Store
- General reminder and habit apps
- Notes, calendars, and spreadsheets used manually by pet owners.
My app differentiates by combining daily routines, health logs, medication tracking, expenses, emergency contacts, CloudKit family sharing, and vet PDF reports in one native iOS app.
Expenses
$99 for Apple Developer Program.
Business Model
Freemium iOS app with paid upgrades: $3.99/month, $34.99/year, and an approved lifetime unlock.
Target Audience
Pet owners, especially dog/cat owners, multi-pet households, and people managing routines, medications, health records, expenses, or shared pet care.
Asking Price Reasoning
The price reflects a live iOS app with source code, approved monetization, active subscribers, App Store history, localized metadata, and clear growth potential.
Reason for Selling
I’m starting new studies and won’t have enough time to maintain and grow the app properly.
Growth Opportunity
Improve ASO, screenshots, onboarding, and paywall conversion; run Apple Search Ads; expand localization; promote premium features like iCloud sharing, vet PDF reports, medication tracking, and multi-pet routines.
30 days free support from seller
Premium members will receive 30 days of free post-sale support from our sellers.
Competitors
11pets, PetDesk, Pawprint, VitusVet, Petable, other pet tracker/reminder apps, plus manual alternatives like Notes, Calendar, and spreadsheets.
Tech Stack
Swift, Google OAuth, SwiftUI, Google Analytics, ChatGPT, Google Firestore, Apple OAuth.